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Brand

WEB

UI/UX

Scheme

is a strategic branding and creative design agency dedicated to delivering end-to-end solutions—from brand strategy to visual execution.

Art Direction

UX/UI Design

Branding

15+

experience

Our

Services

we help clients build distinctive and sustainable brand identities in competitive markets.

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01

Services

Brand Strategy

02

Services

Visual Identity

03

Services

Brand Experience

Project

Presentation

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About US

Great branding strikes a balance between "strategic rigor" and "emotional appeal." Through minimalist yet dynamic visuals, we help clients tell compelling stories—transforming brands from "seen" to "remembered."

26

design patent

38

Serving customers

05

Work Experience

Learn More

Customized

DESIGN

Create a brand that resonates with youWe can help you

Meet our Team

We adhere to the principle of "strategy first, design empowers business", and each project creates sustainable brand value for customers through deep insights and cross-border collaboration.

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Consumer Trends Researcher

Chen Xuyan

Principal of Motion Design Lab

Ji Xia

Head of Interaction Design

Lu Weiguang

Quality Service

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News

Information

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Highlight "Metaverse Brand", AIGC Assisted Design

Include metrics such as GMV growth X-fold brand premium Putting people first: emphasizing cultural narratives

UI
Angles

2025/06/23

Design for Good: XX Design Partners with [Foundation] to Preserve Endangered Heritage Through Branding

Design commits [resources/funding] to its “[Project Name]” initiative, creating modern brand systems for [cultural heritage, e.g., traditional crafts/indigenous languages].

Impact Initiative

2025/06/23

From Zero to Iconic: XX Design Crafts a Standout Identity for Emerging Tea Brand

Facing a saturated bubble tea market, XX Design developed a unique brand system for [Brand Name] rooted in

Client Success

2025/06/23

Launch a Full Rebrand, Setting a New Visual Benchmark in the Industry

Global [industry] brand [Brand Name] has unveiled its new visual identity, meticulously crafted by XX Design over [timeframe]. The rebrand integrates

Brand Refresh

2025/06/23

Design Wins Red Dot “Best of the Best” 2024 for Revolutionary Branding Project Description

XX Design’s groundbreaking work for [Client/Project Name] has earned the prestigious Red Dot “Best of the Best” award, standing out among [number] global submissions.

Award

2025/06/23

Design Releases 2025 Branding Trends Report: Emotional Storytelling & AI Collaboration Take Center Stage

In partnership with [organization/platform], XX Design’s annual report analyzes [number] global cases, revealing that post-pandemic brands must leverage [trend 1, e.g., dynamic storytelling]

Industry

2025/06/23