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Market research is an important part of any branding strategy. In this post, we'll discuss the importance of market
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A shortcut editor can give the same page a sense of spatial hierarchy - the current page background image graphic content, column background color,
With 10 years of experience in holistic brand design, Lin has worked with international luxury brands and emerging local enterprises. Specializing in "visual storytelling" to redefine brand DNA, he has led multiple high-profile rebranding projects
A former experience design lead at a top tech firm, Lu focuses on digital touchpoints for brands. Skilled at translating brand language into interactive sensory experiences
A rising star in motion graphics, Ji’s work has been featured in the Tokyo TDC Annual. Specializing in breathing life into brands through subtle animation, she crafts memorable fluid aesthetics—from logos to
A cross-disciplinary expert with a background in business strategy, Chen excels at identifying brand opportunities through data. He developed the "Brand Archaeology" methodology, helping 12 heritage brands achieve youth-oriented transformations. A regular columnist for Harvard Business Review, he believes that "design without commercial value is just refined noise."
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